Workshop ICG
At Implement, we are committed to leaving organizations and their people in a truly better place. To do so, one of our focus areas is to support our clients in building green businesses and contributing to a more sustainable future.
Based on a real case, you and your team are asked to help a fast-growing green venture which offers innovative packaging that cuts emissions nearly in half. The goal is to support them in defining a strategy and becoming the new standard in their industry. While they already have a strong foothold in their home market, they are now aiming to expand across Europe and prove themselves as the greenest solution.
Therefore, you are part of a larger market expansion program and, together with your team, are dedicated to fulfilling one of the following missions:
Conduct a product lifecycle assessment to assess and further optimize the company's ecological footprint;
Define a go-to-market and sales strategy for the European market;
Develop a business case to scale the next-generation product with a significantly lower footprint across the market.

