Picnic GmbH
Picnic is a Dutch online grocery delivery company, often described as the "supermarket on wheels." It combines an app-based ordering platform with a network of electric delivery vehicles to bring groceries directly to customers' doors, typically at scheduled, free delivery slots. Picnic is headquartered in Amsterdam and has expanded operations to Germany and France, with a team spanning over 80 nationalities across tech, operations, and business functions. The company is known for its tech-driven, data-focused approach to logistics and its emphasis on sustainability and continuous improvement.